British rock's new sensation. They spread like an epidemic in the digital MySpace community, then the Sheffield quartet's cult exploded onto the surface at the beginning of 2006, when their debut album Whatever People Think I Am, That's What I'm Not became first in the charts breaking a series of records: over 360 thousand copies sold in the week of its release, a third of which in the first 24 hours, and then went on win the prestigious Mercury Prize. Their recent Favorite Worst Nightmare has almost managed the trick of repeating that performance. This is due to sure and bubbly writing, which owes a debt to best tradition of anglo-saxon rock, but is made fresh and contemporary by the song lyrics' direct social realism. The fact that it's not a fashion fad album produced by the Britpop industry is made clear by their live performances.